Deanna's Delights®

True Happiness! Shared.

September 2022

COOKIES! I saw a friend of mine, Deanna, and was so excited to see how her business has grown. She bakes vegan cookies, and I am excited that what started as a small business, is growing. From a small operation, she has grown into internet sales and is now in a few select 7-11 stores in the area. Here I will feature the first part of a conversation with Deanna.  What motivated you to start baking vegan cookies? 

This journey started when I discovered my child had allergies. On a trip to the grocery store my child begged for one of those boxed desserts in the grocery store. I had to say, “No,” and it was a very frustrating store experience. I left that store determined to make desserts that just as good as those in the grocery store. I wanted to replicate the taste and textures of desserts made with eggs, milk, and butter without my child’s allergens.”

What was the initial response from people? “When I began baking animal-free desserts, I would take the samples to my child’s school to share with the teacher and her kids. They really enjoyed them! But I continued tweaking and sharing samples. Eventually, parents at sporting events would look forward to seeing me at school events hoping I had samples with me. Years later, one parent who discovered her son absolutely loved my cookies, encouraged me to pursue retail.”
 

How has that changed now? “Now, that my company, Deanna’s Delights® has begun, my desserts have become known for their great taste. Our customers rate our desserts highly and usually introduce our desserts to friends.”

 

Speaking further, Deanna responded to a question about veganism, saying, “Many restaurants, fast-food and convenience stores are embracing and acknowledging veganism by expanding their food options. Deanna’s Delights® is pleased we recently began in select 7-11 stores in July 2022. We are currently in select locations in Laurel, Annapolis Junction and Takoma Park. The 7 -11 near the Laurel Library on Rte. 198 and 7th Avenue. Order online at www.deannasdelights.com. She is based in Laurel/Beltsville.

Next month I will talk a little more about the vegan lifestyle and have Deanna share a little bit more information on this. Try the chocolate chip — my favorite.