Our company


To create plant-based specialty foods that are so delicious they make people happy and even mainstream dieters crave them too! 


To become the world’s most beloved brand for plant-based, healthier and great tasting desserts that make people happy!

Our core values:

  • Committed – to excellence, high customer satisfaction & healthier ingredients.

  • Allergen-reduced – ingredients in our great desserts!

  • Kindness – In our daily interactions with each other, customers & vendors

  • Honesty

  • Transparency – to build customer loyalty & brand identity.